Students will launch the food truck investigation by analyzing appealing menus and cost clues, generating initial questions about pricing and profit, and setting a first team direction for how they will design a menu that attracts customers and can make money.

Students will refine a testable pricing question for their food truck, build a survey and calculation plan, and use peer critique to strengthen the evidence they will collect before making pricing decisions.

Students will analyze survey and cost evidence, create tables and graphs, test which pricing and portion choices lead to the strongest profit plan, use peer critique to revise their business case, and complete a milestone presentation of their food truck plan before the final exhibition.

Students will present their completed food truck business plan and booth to an authentic audience, defend their pricing and profit decisions with tables, graphs, and survey evidence, and close the project by reflecting on math use, revision choices, and team contributions.