October 2026

Mon
Tue
Wed
Thu
Fri
19 Day 1
Empathize
Meet Philly Travelers
20 Day 2
Identify Budget Constraints and Stakeholders
21 Day 3
Define
Define Philly Budget Problem
22 Day 4
Conduct Stakeholder Interviews and Listen Deeply
26 Day 5
Ideate
Create Empathy Maps From Real Data
27 Day 6
Observation Walks and Field Notes Practice
28 Day 7
Persona Development and Problem Framing
29 Day 8
Prototype
Affinity Mapping and Insights Synthesis

November 2026

Mon
Tue
Wed
Thu
Fri
2 Day 9
Design Interview Guides and Practice
3 Day 10
Conduct Stakeholder Interviews and Record Insights
4 Day 11
Create Empathy Maps from Collected Data
5 Day 12
Test/Present
Synthesize Findings with Journey Mapping
9 Day 13
Develop User Personas and Problem Statements
10 Day 14
Conduct Stakeholder Empathy Interviews and Map Needs
11 Day 15
Analyze Insights to Define Empathic Problem
12 Day 16
Persona Creation and Empathy Storyboarding